ATKV
Description
An appropriate tertiary qualification in marketing.
A minimum of ten years’ experience in a senior marketing position, with experience in cultural affairs and the hospitality and/or leisure industry.
Strong sales experience.
Excellent leadership, communication, and strategic planning skills.
Experience in digital marketing and content creation is a strong recommendation.
Requirements:
Town:
Randburg
Position:
General Manager: Marketing and Sales
Starting Date:
February 24, 2026
Date Created:
February 17, 2026
Creative, strategic, and goal-driven.
Written and spoken proficiency in Afrikaans and English.
Own transport and willingness to travel between different cultural projects/activities and resorts as required.
Duties Include:
The ATKV is a dynamic and fast-growing Afrikaans cultural organisation with a vacancy for a qualified person to serve as General Manager: Marketing and Sales for the ATKV Group at the ATKV Head Office in Randburg.
The ATKV follows an employment equity policy.
Duties & Responsibilities
Main responsibilities
Develop and implement an integrated marketing plan and marketing strategies for the ATKV Group.
Align marketing activities with strategy.
Monitor and implement the ATKV Group’s brand identity across all platforms.
Analyse market trends, competition, and customer behaviour to identify opportunities.
Manage the marketing and creative team.
Plan and implement campaigns, promotions, and advertising (print and digital).
Lead the digital marketing strategy, including social media, artificial intelligence, email campaigns, and website optimisation.
Develop marketing materials such as brochures, web content, advertisements, and videos.
Collaborate with external service providers, advertising agencies and the media.
Monitor campaign performance using key performance indicators (KPIs).
Compile budgets and manage costs effectively.
Additional Info: